Privacy Policy

Last Updated: April 30, 2025

Welcome to Peterson Insurance Solutions ("we," "us," or "our"). Your privacy is important to us, and we are committed to safeguarding the personal information you provide while using our services. This Privacy Policy outlines the types of information we collect, how we use and protect it, and the choices you have regarding your data. By using our website, you consent to the practices described in this policy.

Information We Collect: We may collect the following types of information when you interact with our website or request our services:

a. Information provided by you
This includes personal information such as your name, email address, mailing address, phone number, date of birth, household size, estimated income, and other details necessary to provide accurate health or life insurance quotes. In some cases, this may include sensitive health information or financial details required to complete insurance applications.

b. Website usage data
To enhance your experience, we use Google Analytics, which may automatically collect non-personally identifiable information such as your IP address, browser type, and pages visited. This information helps us improve our website and services. You can learn more about Google Analytics' data practices [insert link].

How We Use Your Information: We use the information collected for the following purposes:

a. To provide insurance services
Your information is used to help you explore or enroll in health, life, dental, vision, or supplemental insurance coverage. This includes processing quote requests, determining eligibility, and completing enrollment applications.

b. To communicate with you
With your consent, we may contact you via email or phone to send policy information, respond to inquiries, follow up on applications, or provide updates on your insurance needs.

c. Marketing and updates
We may send periodic marketing communications via email or text to offer additional products or services. You can opt out at any time by replying "STOP" to text messages or unsubscribing from emails.

d. Legal and compliance purposes
We may retain or disclose your information as required to comply with state and federal insurance laws, such as HIPAA or ACA guidelines.

How We Protect Your Information: We implement industry-standard security measures to protect your personal information and ensure its confidentiality. Access to your data is limited to authorized personnel only, and we strive to keep your information secure when you enter, submit, or access it on our site.

Information Disclosure to Third Parties: We do not sell or trade your personally identifiable information. We may share your information with trusted third-party service providers who assist us in operating our website or processing insurance applications—provided they agree to keep your data confidential. We may also disclose information when required by law, to enforce our policies, or to protect our rights, property, or safety. Non-personally identifiable data may be used for analytics and marketing purposes.

Third-Party Links and Services:Occasionally, our website may include links to third-party websites or services. These external sites have their own privacy policies, and we are not responsible for their content or practices. Please review their privacy policies before engaging with those sites.

Remarketing: We may use third-party remarketing tools such as Google Ads to display advertising to users who have previously visited our website. These tools do not collect any personally identifiable or health-related information and are used solely for marketing purposes.

Children’s Online Privacy Protection Act Compliance: We comply with the Children’s Online Privacy Protection Act. We do not knowingly collect personal information from anyone under the age of 13. Our website and services are intended for individuals aged 13 and older.

HIPAA & Sensitive Information Notice: As part of the health and life insurance application process, we may collect sensitive information including health history, financial details, or Social Security numbers. This information is used strictly to evaluate insurance options and complete applications. It is handled in accordance with applicable privacy laws, including HIPAA when required.

Online Privacy Policy Only: This privacy policy applies only to information collected through our website and does not apply to information collected offline or through other channels.

Changes to This Policy: We may update this policy from time to time. Any changes will be posted on this page with the updated revision date above.

Contacting Us: If you have any questions regarding this privacy policy or your personal data, please contact us using the information provided on our Contact Page or email us at info@petersoninsurancesolutions.com.